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April 2014 - Accelerate Business Performance – Accelerate Business Performance

  • pepsi

    Why Your Company Name Is So Important & How Your Brand Can Create A Great One

    0 Comments Sep 15

    Pepsi. Coke. Apple. All iconic brand names that have stood the test of time. They embody and conjure up entire brands, and in some cases become synonymous with their product or service. Your company name is the umbrella that encompasses your brand, so it’s important that you get it just right. But why are they so important? And how do you find the perfect formula for a brand name? Read on to find out. Why is your company name so important? Your company name will appear in your web address, email domain, and your company stationery amongst others. It’s the first thing your customers will see — and first impressions matter. Your company name is vital for building your online brand strategy. Obviously, there’s more to your business than just your name, but people judge books by thei

  • Top 7 Ways Your Online Advertising Can Turn Away Potential Customers

    Moving in advertising circles on the Internet, one sometimes encounters companies that complain bitterly that their advertisements have sunk without trace. They sometimes blame their internet search directory or PR Company and perhaps in some cases that might be justified. Probably more commonly though, the responsibility for the poor results arising from the advertisement may sit rather closer to home! Here is a list of the top 7 things to avoid with your online directory advertising unless you enjoy disappointment...

    0 Comments Apr 29