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December 2017 - Accelerate Business Performance – Accelerate Business Performance

  • copywriting

    What Your Competition Can Teach You About Copywriting

    0 Comments Feb 25

    It takes a lot of time and effort to get really good at copywriting, and even then you should never stop learning. There’s no ideal approach to it, after all — no perfect copywriting method that will suit every possible scenario. It’s a matter of picking up tips from any available source, taking inspiration where you can get it — online resources, old books, or even competitor content. Yes, as much as you might want to ignore your rivals out of principle, you can actually benefit greatly from keeping a close eye on what they’re doing. When it comes to copy, they can unintentionally serve as your greatest teachers. Here’s what they can show you: Originality is unnecessary Once you start reading through enough of your competitors’ copy, one thing will become abundantly cle

  • 4 Hacks for Startup Validation

    You’re in your bed, trying to sleep. All of a sudden, a brilliant business idea comes to your mind. Of course, you jump out of your bed to write it down. The adrenaline gets going and it takes you only a couple of hours to finish drafting your business plan. So, what’s next? Stop right there before you end up calling your potential employees and investors in 3 AM. Before you continue working on your business idea, you need to...

    0 Comments Dec 12
  • 8 Effective Email Marketing Strategies, Backed by Science

    1. Personalize your email without using the recipient’s name The trend of personalized email greetings is not as effective as it looks like. Also, there is a research conducted by Temple Fox School of business find that this specific kind of personalization may be harmful. Providing the high level of cyber security fears about phishing, build the different type of frauds like ATM and Credit card frauds and identity theft, due to this now consumers become suspicious for an email,...

    0 Comments Dec 8