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January 2018 - Accelerate Business Performance – Accelerate Business Performance

  • pepsi

    Why Your Company Name Is So Important & How Your Brand Can Create A Great One

    0 Comments Sep 15

    Pepsi. Coke. Apple. All iconic brand names that have stood the test of time. They embody and conjure up entire brands, and in some cases become synonymous with their product or service. Your company name is the umbrella that encompasses your brand, so it’s important that you get it just right. But why are they so important? And how do you find the perfect formula for a brand name? Read on to find out. Why is your company name so important? Your company name will appear in your web address, email domain, and your company stationery amongst others. It’s the first thing your customers will see — and first impressions matter. Your company name is vital for building your online brand strategy. Obviously, there’s more to your business than just your name, but people judge books by thei

  • 12 Video Marketing Facts That Will Change How You Market Your Products & Services

    With the explosion of video marketing in the past few years, more and more marketers are turning their attention towards video marketing campaigns. The extreme targeting and relatively low cost of marketing to a specific demographic have helped countless companies and organizations maintain and grow their market share, in a variety of industries. WebsiteBuilder has a treasure trove of facts and data that help depict a strong argument for including video marketing as a cornerstone of your next campaign. Here...

    0 Comments Jan 30
  • 4 Digital Marketing Tips for Beginners : 2018 Edition

    If you’re new to digital marketing, the first thing you probably want to know is how to gain a competitive edge over your competition. If that’s the case, we have to talk about Search Engine Optimization. You see, if you want people to know about your business, they have to find you first. That’s why you need to improve your rankings in search engines, mainly Google, which accounts for almost 80% of all global search traffic. And that’s where SEO...

    0 Comments Jan 23
  • Guide to Google Analytics Campaign Tracking

    One of the most important aspects of digital marketing is setting up your analytics properly. Being able to track where your visitors are coming from is a valuable opportunity to improve your engagement and your ROI during the campaign. Additionally, when you benchmark your campaign performance you will be able to improve your campaigns in the future, and budget more effectively. Google Analytics is a free analytics software by Google that allows you to track visits to your website or...

    0 Comments Jan 16
  • Ways to Generate Leads

    Business growth can be a difficult and long-term process, but with the right elements, you’ll be on the right track. One of the basics of growing a business is having access to a steady stream of sales leads. These are your potential customers—people or companies who have already shown interest in the kind of product that you sell or even your brand. The key is to nurture them so that their interest could turn them into your actual customers. Here...

    0 Comments Jan 16
  • earn trust

    How To Do Email Outreach in a Flash: Step-By-Step Guide

    Email outreach is one of the strategies that help people run their business online. Its main purpose is building strong business relationships between sellers and buyers. However, it is not as easy as it seems. You can offer an impressive service or a product, but nobody wants to consider it. Why does it happen? It happens due to one reason – your outreach skills leave much to be desired. At first glance, outreach strategy does not require too much. Nevertheless,...

    0 Comments Jan 16
  • Digital Marketing Trends for 2018

    Being able to anticipate trends, as well as the change in audience behavior based on technology trends and updates, can help marketers adjust strategies and get ahead of the wave. Stay up to date in the digital landscape—here are some trends to keep an eye on as we head into 2018. Heavy investment in influencer marketing   According to Inc.com, 84% of marketers planned on executing at least one influencer marketing campaign during 2017, and businesses generate $6.50 for every...

    0 Comments Jan 8
  • What every business owner should know about SEO

    One of the most important factors in your business’s success online is where you rank in a search engine, through the keywords that your market use when searching for the products or services that you offer. Of course, your goal is to be the first option presented to a potential customer every time they are in need of what you provide. That is what a high search ranking can do for your business. Here are some points that will help...

    0 Comments Jan 8