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May 2018 - Accelerate Business Performance – Accelerate Business Performance

  • copywriting

    What Your Competition Can Teach You About Copywriting

    0 Comments Feb 25

    It takes a lot of time and effort to get really good at copywriting, and even then you should never stop learning. There’s no ideal approach to it, after all — no perfect copywriting method that will suit every possible scenario. It’s a matter of picking up tips from any available source, taking inspiration where you can get it — online resources, old books, or even competitor content. Yes, as much as you might want to ignore your rivals out of principle, you can actually benefit greatly from keeping a close eye on what they’re doing. When it comes to copy, they can unintentionally serve as your greatest teachers. Here’s what they can show you: Originality is unnecessary Once you start reading through enough of your competitors’ copy, one thing will become abundantly cle

  • affiliates

    Where Affiliates Are Headed In The Next 12 Months

    The popularity of affiliate marketing is showing no signs of diminishing, and the chances are that in the year ahead we will see even greater growth in this sector of the marketing world. As consumers place greater value on real world opinions and recommendations, careful selection of your affiliates can really give your business a boost. Yet it’s no secret that the face of marketing is always changing, and no one wants to overinvest in a strategy that could fall...

    0 Comments May 22
  • 5 Investments That Improve Your Sales Team’s Productivity

    Business models that prioritize the increase of sales productivity must always look for ways to improve performance and efficiency. These are key metrics essential to the overall success and growth of any business. This means employing sales strategies that make efficient use of time, improving connections with potential leads, and nurturing client relations. Implementing such strategies comes with certain caveats. The acquisition of tools, both physical and digital, requires significant investment, one that senior management may not approve. Particularly if...

    0 Comments May 22