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Online Marketing

  • 14 Powerhouse Tips to Build Trust on Your Landing Page

    Building a lead capture landing page is not just a matter of inserting a form on a page and driving traffic to it. You can always use this strategy, but do not put your hopes so high because it wouldn’t perform well. The foundation of your landing page should be built on trust. Try these 14 powerhouse tips and create a high-performance landing page fully optimised specifically for gathering leads. Know your target market and set your marketing goals You...

    0 Comments Sep 13
  • What to Consider When Setting up an Online Business

    People sometimes assume that making a success of an online business is simply about ‘putting up’ an attractive-looking website. If only things were that simple! Anyways, the first thing to keep in mind is if there is no market for your product or service online, then however attractive your website might be, the chances are you are going to fail.  You need to verify the basic feasibility of your business idea through things such as market research and competitor analysis...

    0 Comments May 13
  • Top 7 Ways Your Online Advertising Can Turn Away Potential Customers

    Moving in advertising circles on the Internet, one sometimes encounters companies that complain bitterly that their advertisements have sunk without trace. They sometimes blame their internet search directory or PR Company and perhaps in some cases that might be justified. Probably more commonly though, the responsibility for the poor results arising from the advertisement may sit rather closer to home! Here is a list of the top 7 things to avoid with your online directory advertising unless you enjoy disappointment...

    0 Comments Apr 29